Logo Design
A logo, properly used, can be the most important strategic marketing asset your company owns. A well-crafted logo provides immediate brand recognition as well as inspiring loyalty and implying superiority. Several things go into professional logo design, but first it’s important to know what a logo isn’t.
A logo is not a communication. It shouldn’t be relied upon to tell you what a company does. As an example, does Apple computers have a computer as a logo? Or McDonald’s a hamburger? It’s not necessary — the idea of a logo is to associate the logo with your company in the minds of your customers, not to tell them about your company with it.
At Webby, we strive to evoke three major elements with our logos:
Eternity
A trendy logo might be useful for a little while, but it will fall out of style and become useless. A simple, classic icon is best.
Consistency
A logo that looks great when carved in 3-d but awful in ink-on-paper is worse than useless. Our logos are designed to look good in every possible medium.
Memory
Your logo, once created, needs to be easy to associate with your company in the minds of your customers. They need to think instantly of you when seeing your logo.
Webby Services’s logos are developed considering both the current strengths of your organization and it’s potential future growth. Give your business the instant recognition it needs: get a logo designed by Webby today.